German cinemas boycott ‘Avengers’ - News Hubz

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Saturday 25 April 2015

German cinemas boycott ‘Avengers’

German cinemas boycott ‘Avengers’
In the coming days the film will premiere Avengers: Age of Ultron  , which has generated considerable expectation. In the case of Germany the situation is the opposite, since small theater chains are boycotting the film due to increasing demands (monetary) of Disney .
The film was released in Germany on April 23 and fans can see only in large cities, as it was scheduled displayed in rooms 193 686 small towns (less than 50,000 inhabitants), but the theater chains have refused . to cast the film The reasons for doing this boycott are: Disney increase the quota of tickets 47.7% up to 53% of ticket sales, in addition to significantly cut the money for advertising and progress for 3D glasses have been removed.
These new unusual conditions have been taken by surprise sector, where the main problem is the possibility to force close the theaters, which would generate job losses. It is not the first time this has happened in Germany, in 2003, 200 theaters refused to show the film “Hulk” in protest when he tried to change the fees on tickets and according to the statements of the leaders of the protests, they said they may have to resort to the same actions with Star Wars – The Force Awakens . It is likely that Disney will not change on its new policy and economic loss is not very meaningful to them, but the message is quite clear and will become a bigger problem if you do not pay attention.

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